Technology

Read the latest advice, feature articles and news on technology in Australian business for business leaders, CEOs and leading companies.

Nutella-maker Ferrero sends cease-and-desist letter to ‘World Nutella Day’ founder

Social media expert says clamping down on users posting about your product is “missing the point” of branding.

By Myriam Robin

Big Money: Is the internet destroying the middle class?

By Myriam Robin

17 May 2013

High-volume, low-margin online businesses employ only the most skilled technicians and the cheapest grunt labour, so what does that spell for our comfortable, middle-class aspirations?

Google appoints Proctor & Gamble exec Maile Carnegie to local MD role

By Myriam Robin

16 May 2013

Google has appointed Procter & Gamble Australia managing director Maile Carnegie as its new Australian head, replacing former MD Nick Leeder who’s off to head up Google in France.

Companies must embrace new marketing reality

By Trevor Young

15 May 2013

Forward-thinking executives should take full advantage of social media and online publishing tools to reinvent the way they communicate with the marketplace and customers.

ASX100 happiest on Twitter despite Facebook reigning supreme

By Myriam Robin

07 May 2013

Half of Australia's largest companies say they're using social media, but they're not on the networks most Australians use.

Engineering love: eHarmony’s Jason Chuck

By Myriam Robin

03 May 2013

The online dating site’s international vice president shares advice on maintaining a harmonious workforce.

Australian companies “starting to get” big data as Woolworths buys stake in data analytics firm Quantium

By Myriam Robin

02 May 2013

While large Australian companies lag behind their US counterparts when it comes to big data, Woolworths’ investment in Quantium suggests it could be a new battleground in the supermarket wars.

How ASOS is dominating Australia

By Yolanda Redrup

01 May 2013

Five lessons from the online fashion giant.

What are the odds on Tom Waterhouse going the distance?

By Adam Schwab

24 April 2013

Tom Waterhouse is everywhere, but will his business go the distance? The ubiquitous online bookmaker has a high-risk business strategy mirroring the dot-com legacy.

Digital currencies: New money or just the same old coin?

By Dionne Lew

18 April 2013

The recent rise and fall of Bitcoin and the steady growth of online shopping raise important questions about the future of digital currency.

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