Power Play: Diversity is power

19 December 2012 Rose Herceg

I love this Power Play. Diversity is one of those words in mission statements and job applications but rarely used in the same sentence as power.

Most of us tend to make friends with people like us, work with people like us and generally gravitate toward people like us.

Power Players know that the broader their friendship and life circles are: the more potent they become. Why? Because it’s only when we spend time and have conversations with people who are nothing like us that we become so much more powerful in the process.

By being open to new ideas and fresh perspectives Power Players grow ever more powerful because any ignorance or conservatism is swept away. They embrace the new and the different and as a consequence they grow strong.

Power Players look for opportunities to embrace diversity. They sidestep the predictable and the usual. They learn from the unexpected and unpredictable.

Rose Herceg

Entrepreneur, strategist and author Rose Herceg co-founded Pophouse, specialising in social forecasting, market research and business strategy in 1998 before selling it to STW in 2006. Until recently Rose was strategy director of the STW Group, working across 70 companies on strategy, social forecasting, trends analysis and innovation. She is currently developing several online start-ups in media and media content.


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